About Us

We are a team that is obsessed with hair and the science behind what makes it look and feel amazing. Our team has access to decades of haircare research and product formulation done by trail-blazing, industry-leading cosmetic scientists, PhDs in Biology and Chemistry, and world-renowned professional hair stylists.

We created the HairCode Quiz to harness the power of AI and this wealth of haircare research to give you a straightforward, understandable, and science-backed haircare regimen recommendation based on the questions that actually matter (not your favorite color or spirit animal)!

Our goal is to be the most accurate, helpful, and easy-to-use platform for people to learn about their hair.