Uncover the Secrets Behind Your Unique Strands
Say goodbye to the guesswork and hello to expert recommendations tailored to your unique strands. We’ll bridge the gap between the lab and your home to make sure that your routine truly works for you. Let’s unravel the mysteries of your hair together.
How it Works
Say goodbye to the guesswork and hello to expert recommendations tailored to your unique strands.
Built by scientists and beauty experts, our algorithm matches thousands of unique hair profiles a day with the right products and information for each person’s hair.
Finding Your HairCode
Our team of hair care scientists have designed 25 unique hair profiles, called HairCodes, that represent the most common combinations of hair attributes that impact how to best care for your hair.
Products Recommended for You
We’ve partnered with numerous hair care brands to learn about over 300 hair care products that are included in our algorithm to give the best recommendations.
A Routine as Unique as Your Strands
We provide you with a haircare routine selected from a wide variety of products, designed to specifically work for your hair.